Naturally flavored. No artificial colors or flavors. 21g whole grains per serving (USDA recommends 48g or more whole grain daily). 50%+ Whole Grain: 21g or more per serving. WholeGrainsCouncil.org. 50% or more of the grain is whole grain. Quality Guaranteed: If for any reason you are not satisfied, we'll give you a full refund. www.CravnFlavor.com. Scan for more food information. Call 1-888-423-0139 for more food information. Please recycle.